Independent Businesses in Coventry

At Coventry BID, we’re passionate about supporting the independent businesses that make our city centre so unique. Our ongoing “Proudly Independent” campaign shines a light on the people, passion, and personality behind Coventry’s thriving independent scene.

Championing Local Stories

Coventry’s independents are the heart of our high street — from family-run cafés and creative studios to boutique retailers and specialist services. To showcase their individuality, our team visited businesses across the city to deliver “Proudly Independent” window stickers, helping them display their status with pride. These stickers have become a visible sign of Coventry’s strong independent spirit.

Faces Behind the Businesses

We wanted to celebrate not just the businesses, but the people who make them special. Through a series of focused video reels and photographs, we’ve shared the faces and stories behind our independents — highlighting their creativity, commitment, and contribution to Coventry’s community and culture. Each post captured the authenticity that makes shopping local so rewarding.

In the Spotlight

The campaign gained fantastic media coverage, with a feature in Coventry Live. The response from the public and business owners alike has been overwhelmingly positive, reinforcing just how important our independent sector is to the life of the city.

Our Ongoing Commitment

Supporting independents remains a key priority for Coventry BID. We’ll continue to work closely with local traders to provide opportunities for promotion, collaboration, and growth — ensuring Coventry’s independent scene continues to thrive for years to come.

If you’re an independent business in Coventry city centre and would like to get involved, please get in touch with the BID team. Together, we can keep Coventry proudly independent.